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Hi. All my current writing is over at Audacious Fox, and I'd love to show you around. Thanks for reading.

Giving up 30% to Sell In-App iOS Subscriptions

Peter Kafka, writing for Re/code:

Beats updated its iPhone app today, and now lets users subscribe to the $10 a month service from within the app, using iTunes’ billing system. That means Beats, and the music labels that license their stuff to the service, will give up $3 a month on every subscription sold through iTunes.

Beats Music is willing to take a 30% hit just to sell their same subscription, but through an in-app purchase dialog. Speaks volumes about the purchasing power of iOS users.

Monday, 21 April 2014